I’m guessing nothing all that positive, given his reaction to some market research in the first season of Mad Men. As recounted in the online Episode Guide, “Greta hands the report to Don who promptly files it into the trashcan.” …Read More…
Semantic Argument
The role of words in branding and everything else
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Rob Meyerson works with clients to find creative solutions that inform brand strategy, positioning, identity, and communications.
