More unnecessary quotation marks

posted by Rob on 2009.05.14, under Writing/Grammar
05.14

I posted about this nerdy pet peeve of mine awhile back. Here it is rearing its ugly head again, this time accompanied by its friend, Unnecessary Capitalization.

Free lunch

(I haven’t won yet.) This extraneous punctuation got me thinking about people’s natural tendency to over-complicate things like names and logos, not to mention products and product features. Why is it so difficult to make things simple? And is simplicity really what we want, anyway?

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comment

Love the simplicity-difficulty topic. Hate the punctuation and free-range caps madness.

“Simplicity” gets a little confused and mashed up, methinks, because: it depends on what you’re talking about, the information landscape(s), the mission(s) at hand, and the desired result(s).

Copy? Simple = good.
Information? Simple / clear = good (though not too simple)
Maps for achieving results? Clear = good (because simple may not be possible or good).

These guys do a good job with process and organizational visual mapping: http://www.xplane.com

And who deosn’t love: http://www.edwardtufte.com
Excellent topic he covers: data density

Paul van Winkle ( 2009/05/14 at 10:27 )

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